Ham On Rye to Show "The Sprout™" at ASI Las Vegas

Ham On Rye to Show "The Sprout™" at ASI Las Vegas

Ham On Rye Technologies recently announced the availability of a smaller 8-seat derivative of its highly acclaimed 20-seat Theater, dubbed The Sprout.

Executive Vice President Susan M. Sprout explains: "While I must say officially that Randy and I were reluctant to agree to such a silly product name, (credited: creative VP Drew Pawlak), we feel that it accurately describes our strategy with this product launch. The Sprout is designed for the broader entertainment market of indoor centers, covering only 115 square feet of prime floor space."

Ms. Sprout addressed the timing of this launch at the ASI show. "By introducing the product in March, We can have units installed before Memorial Day to capture the entire summer season."

Product Facts:
· 8-player seating, 115 square feet
· Max throughput during peak traffic times: 70+ players per hour (normal game 6 mins, shortened 4.5 mins)
· Maximum revenue capacity: $23,500 per week ($5/play) or $16,000 per week ($3/play, shortened game)
· Growing library of more than 8 games available, including special seasonal titles
· Special packages and programming for birthdays, corporate events, and groups
· Price $99,000 for the basic unit

The Sprout will be on display in Ham On Rye's booth 1908 at the ASI Show, Las Vegas, March 25-27, 2003.